What is in there for me, the developer?
Most engineers I know want to enjoy work and be proud of their accomplishments.
- Safer work place - no fear of change, no fear of release.
 - Better working environment.
 - Much less bugs and rework of the same code.
 - Allow you to do other work when this is done
 
- Learn new things.
 - Learn better development practices that will be relevant in your next job as well.